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LA Kings announce Mercury Insurance as team’s first-ever Jersey patch partner and continue more than decade-long historic partnership

Multi-Year Renewal Agreement Continues Mercury’s Status as the NHL Team’s Official Partner and Builds on 16 Consecutive Years of Successful Collaboration and Positive Community Impacts Made Across Southern California

 

LOS ANGELES — (BUSINESS WIRE) — Mercury Insurance (NYSE: MCY) and National Hockey League (NHL) franchise, the LA Kings, are proud to announce a landmark, expanded renewal agreement.

 

As part of the expansive multi-year partnership, brokered by AEG Global Partnerships, Mercury will continue as an official partner of the LA Kings in addition to becoming the team’s first-ever jersey patch partner.

 

This groundbreaking agreement extends a relationship that began in 2008 for another exciting new chapter and marks a significant milestone for the insurance company as its longest running partnership to date. This is also Mercury’s first-ever jersey sponsorship, underscoring the company’s commitment to Los Angeles and the importance of hockey across the Southern California market.

 

Beginning with the upcoming 2023-24 NHL season, Mercury’s logo will be featured on the team’s on-ice home jerseys for all pre-season, regular season and playoff games taking place at Crypto.com Arena. As the official jersey partner of the LA Kings, fans will get their first look at the new jerseys with the new Mercury patch beginning with the team’s first two pre-season home games on Tuesday, October 3 when the Kings host the Anaheim Ducks at Crypto.com Arena, and Saturday, October 7 when the Kings take on the Vegas Golden Knights. This will be followed by the official debut at the team’s regular season opener on Wednesday, October 11, when the Kings host the Colorado Avalanche. Both pre-season games will be broadcast on Bally Sports SoCal and the regular season opener will be broadcast live on national television from Crypto.com Arena on TNT and is set to begin at 7:00 p.m. (PDT).

 

“We’re extremely excited and honored to be chosen as the first jersey patch partner in the team’s history,” said Erik Thompson, vice president and chief marketing officer at Mercury Insurance. “Both organizations were ‘born and raised’ in Los Angeles and we share a deep commitment to the City of Angels and the amazing people that live here. Mercury and the Kings are truly part of the fabric of Los Angeles, and nowhere is this better illustrated than on the jerseys of LA’s hockey heroes.”

 

Now in the 16th consecutive season of partnership, this expanded agreement represents two deeply rooted, Southern California-based organizations furthering their relationship for the benefit of the local fans and policyholders they both represent and serve in the region. Much like the LA Kings who played their first season in LA in 1967, Mercury also has more than 60 years of experience providing exceptional service to the Southern California market and its residents. Founded in 1961 and headquartered in Los Angeles, Mercury offers a wide variety of insurance products, including auto, home, personal liability (umbrella) business, commercial, and mechanical breakdown.

 

For close to two decades, Mercury and the LA Kings have forged an extraordinary partnership that has greatly enhanced the fan experience and helped create countless memorable moments for thousands of Angelenos. As an example, Mercury’s presenting sponsorship of the “My First Game” program brought Make A Wish youth and their families to Kings games and featured heartwarming videos of Kings players’ first experiences with the sport of hockey. Additionally, Mercury’s unique activations on game days coupled with its ongoing sponsorship of LA Kings’ community-focused initiatives have deeply enriched the fan experience and continue to help make a positive community impact all year round.

 

Going forward, the partnership will continue to incorporate significant community and fan-focused touchpoints including engaging surprise and delight activations. Among the new in-arena promotions will be “Where’s Bailey?” an augmented reality, first-of-its-kind experience that will challenge fans to search for team mascot Bailey throughout the arena and amongst some of LA’s most iconic landmarks. Everyone who finds Bailey will be entered to win a Kings prize package that includes an authentic jersey and autographed memorabilia.

 

The two organizations will also partner with LA Kings superstar, Kevin Fiala, to celebrate and honor local community heroes who are making significant impacts in their local communities. Each honoree will be inducted into the Hockeywood Community Walk of Fame art installation the two organizations are creating at Toyota Sports Performance Center in El Segundo, California. Honorees will have the chance to meet with Fiala, be integrated into the art installation and be celebrated in-arena on the videoboard, in addition to receiving a Kings jersey, tickets to a game, and an American Express gift card to help them continue their very important work.

 

“Mercury Insurance has become both a trusted and highly valued partner of our team over the years and we are honored to be making history as we welcome them as our very first jersey partner,” said LA Kings President and Hall of Famer Luc Robitaille. “Together we have grown, evolved, and most importantly given back to the diverse communities of people who support us and help make our organizations great. We look forward to creating even more cherished memories for our fans as our players step out on the ice for the very first time this season wearing the Mercury brand with pride.”

 

The long-term partnership between the LA Kings and Mercury is also highlighted by many significant milestones achieved together over the years and is testament to the strength of the growing relationship. In 2012, the Kings took home their very first Stanley Cup while Mercury celebrated its 50th anniversary, two momentous occasions the partners had the privilege of enjoying alongside each other. Just two years later in 2014, the Kings won their second Stanley Cup, followed by the team’s 50th anniversary celebrated in 2017 – additional historic moments that Mercury was a part of and helped make possible.

 

“We are extremely proud to expand this longstanding and meaningful partnership which is committed first and foremost to the fans and community. We look forward to the continued positive impact for many more years to come with our great friends at Mercury,” said Nick Baker, COO of AEG Global Partnerships.

 

ABOUT MERCURY INSURANCE

Mercury Insurance (NYSE: MCY) is a multiple-line insurance carrier predominantly offering personal auto, homeowners and renters insurance through a network of independent agents in Arizona, California, Georgia, Illinois, Nevada, New Jersey, New York, Oklahoma, Texas and Virginia, as well as auto insurance in Florida. Mercury writes other lines of insurance in various states, including commercial, business owners and business auto, landlord, home-sharing, ride-hailing and mechanical protection insurance.

 

Since 1962, Mercury has provided customers with tremendous value for their insurance dollar by pairing ultracompetitive rates with excellent customer service. Mercury has earned “A” ratings from A.M. Best and Fitch, as well as “Best Auto Insurance Company” designations from Forbes and Insure.com. For more information visit www.MercuryInsurance.com or follow the company on Twitter or Facebook.

 

ABOUT AEG

Headquartered in Los Angeles, California, AEG is the world’s leading sports and live entertainment company. The company operates in the following business segments: Facilities, which through its affiliation with ASM Global, owns, manages or consults with more than 350 preeminent arenas, stadiums, convention centers and performing arts venues around the world; Music through AEG Presents, which is dedicated to all aspects of live contemporary music performances, including producing and promoting global and regional concert tours, music and special events and world-renowned festivals such as the Coachella Valley Music and Arts Festival; Real Estate, which develops world-class venues, as well as major sports and entertainment districts like Crypto.com Arena and L.A. LIVE, Mercedes Platz in Berlin and The O2 in London; Sports, as the world’s largest operator of high-profile sporting events and sports franchises including the LA Kings, LA Galaxy and Eisbären Berlin; and Global Partnerships, which oversees worldwide sales and servicing of sponsorships including naming rights, premium seating and other strategic partnerships. Through its worldwide network of venues, portfolio of powerful sports and music brands and its integrated entertainment districts, AEG entertains more than 160 million guests annually. More information about AEG can be found at www.aegworldwide.com.

Contacts

AEG GLOBAL PARTNERSHIPS
Shannon Donnelly

Shannon.Donnelly@beckmedia.com

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Park Commission to conduct deer management program at Mercer County Park, Mercer Meadows and Baldpate Mountain

The Mercer County Park Commission was scheduled to conduct deer management at Mercer County Park, Mercer Meadows and Baldpate Mountain beginning on Saturday, Sept. 9, 2023. This program is a method for reducing the overabundant deer herd in the greater Mercer County region.  

 

Bow hunting will begin at all parks beginning on Saturday, Sept. 9 and will take place Monday through Saturday until Feb. 17, 2024. The parks will remain open when only bow hunting is being performed.  

Firearm hunting will occur at Baldpate Mountain and the area north of Lake Mercer at Mercer County Park beginning Monday, Dec. 4 through Saturday, Dec. 9, and every Wednesday through Saturday thereafter through Feb.10, 2024. The parks/regions will be closed to the public when firearms are in use. There will be no hunting on Sunday.  

All parks have posted signage at parking areas and trail heads regarding hunting schedule and closure dates as a reminder and notice to the public. Where possible, orange chains will be placed across trails and entrances to indicate closures, as well as the use of electronic message boards displaying park closure dates. Park Rangers will patrol the parks during closures to enhance public safety.  

The Mercer County Park Commission is responsible for overseeing and managing approximately 7,100 acres of parkland throughout the County, with the dual goals of conserving natural resources and providing a variety of recreational opportunities for Mercer County residents.

 

Ecological stewardship within the parks has become an increasing priority in the past decade, with partnerships in place to facilitate large-scale habitat restoration projects. Current County stewardship efforts include invasive species management, citizen science efforts, meadow restorations, reforestations and wildlife management, which all contribute to improving the ecological health within the park system and the County at large. 

One of the largest regional threats to biodiversity of flora and fauna in central New Jersey is the overabundance of white-tailed deer. Heightened levels of herbivory caused by deer overpopulation jeopardizes the native plant understory and overall forest health, degrading habitat value for other wildlife.

Regions within Mercer County have some of the highest deer populations in the state. According to 2021 population estimates, the white-tail deer population density within Hopewell Valley was 109 deer per square mile, and 155 deer per square mile post-birthing. Biologists recommend a density of 20-25 deer per square mile to achieve and maintain a healthy forest, and 10-15 deer per square mile if the forest is already in a degraded condition. In order to address this ecological issue and cooperate with regional efforts, the Park Commission implements its Deer Management Program in several of its parks. 

The deer management program complies with all hunting regulations set by the State; the Park Commission has additional rules for the program to ensure the safety of the public and maintain the management ethics of the program. For example, hunting is only permitted by those who have applied for and met all the requirements to participate in the program. All hunting must be done from an elevated tree stand; hunters are not permitted to hunt from the ground. The County has instituted a 75-foot safety buffer on either side of all County authorized trails in the parks within which no hunting activity may take place. 

When the parks are open to bow hunting only, park users are urged to stay on County authorized trails, wear bright colors and to keep dogs on leash at all times per Park Commission regulations. Park users are also asked to observe posted closure notices and to refrain from entering the park and areas posted during the closures.  

For the past five years, the Park Commission has supported efforts to see that deer harvested from the parks are donated to the Hunters Helping the Hungry program. In that time, the deer management program has donated 352 deer, equivalent to 67,784 servings of venison that have been distributed at local Mercer County food shelters.  

More information including maps can be found by visiting the Mercer County Park Commission’s Deer Management page

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Pedal Power: 2023 Full Moon Bike Ride set for Sept. 30 at Rosedale Park

HOPEWELL TOWNSHIP, N.J. — The Lawrence Hopewell Trail (LHT) and Mercer County Park Commission will host their eighth Full Moon Bike Ride on Saturday, Sept. 30, at Rosedale Lake in Mercer Meadows.

 

The six-mile loop ride on the LHT and other Mercer Meadow trails will offer a magical experience, with twinkling lights under a tree canopy, live music along the trail, glow-in-the-dark features, and a campfire with s’mores near Rosedale Lake. Enter the bike decorating contest for a chance to win fabulous prizes.

 

The Full Moon Bike Ride begins at 7:30 p.m. with a special sendoff near the Rosedale Lake parking area, though participants are welcome to arrive later. Registration will open at 7 p.m., as does the campfire and music. Participants are welcome to arrive early and bring a picnic dinner.

 

Adults and children of all ages are welcome at the activities around Rosedale Lake, with the expectation that adults supervise their children at all times. The Full Moon Bike Ride itself is open to adults and children aged 12 and above.

 

Registration for riders is $20 for adults (18 and over) and $15 for youth (12 to 17). Adult registration is $25 at the event. Details and registration at https://lhtrail.org/annual-fullmoonride/. The 2023 Full Moon Bike Ride T-shirt will be available for pre-purchase.

 

Non-profits can email the LHT (info@lhtrail.org) for group rates. There is no fee for non-riders, though donations are greatly appreciated. The event is a fundraiser for the Lawrence Hopewell Trail, a 501(c)(3) corporation.

 

For riders under 18, helmets are required by law. The LHT encourages helmets for all riders for safety reasons, and also highly recommends the use of front and rear bike lights. Moonlight, even on a clear night, will not fully light the trail in the woods.

 

Participants should use the park entrance on Federal City Road between Blackwell Road and Old Mill Road in Hopewell Township. Please car pool if possible.

 

The rain date is Sunday, Oct. 1, but if rain forces the change, the program will be limited to the bike ride.

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A MASSOV shift in the business of football

Football’s performance revolution commits to your fit
There’s a new player in football performance fit and its name is MASSOV.

 

The company’s patented football glove is leveling up the game and seeing sales doubling month over month since its 2023 launch, with projected earnings of $1 Million by Q2 of 2024.

 

MASSOV hit the market this year, revolutionizing football on two fronts:

Massov’s Nextgen Football glove is constructed with a proprietary palm material that is engineered to reduce the football’s velocity, improving grip and catch performance in all weather conditions. The gloves’ InfinityGrip® hydrophobic surface repels water, as it brilliantly sticks to the football’s surface, whether dry or wet.

 

MASSOV is first to market with gloves that are specifically patterned and sized for female athletes; a monumental step forward for gender inclusivity, in the games of, both, flag and tackle football.

 

Explaining their decision to create a glove that is sized specifically for female athletes, MASSOV’s co-founder Shane Stern shares, “We believe that fit and accessibility should never be a barrier to participation, and for decades the big brands have ignored the needs of groups of athletes.”

 

“Thankfully, the NAIA is now including female football and the NCAA will be including female flag football next year, both of which are instrumental in the growth of this market. Additionally, girls’ flag football is becoming a sanctioned high school sport across the U.S. Female participation is also growing by almost 40%, and we are proud to be leading the market in supporting women and girls in the sport,” adds Stern.

 

MASSOV on a mission

In pursuit of creating a superior fitting and inclusive football glove for all male, female and youth competitors, MASSOV completely redesigned standard glove size patterns, “something that hadn’t been done since the ‘90s,” continues Stern. The company took size samples of many different male and female athletes, dropped the cuff and updated the fit, construction, and materials to create a superior glove.

 

The gloves’ back-of-hand material is a proprietary layered mesh that is two and a half times more durable than any other glove currently on the market. It’s multi-direction weave has four-way stretch and extreme durability that feels like a second skin.

 

MASSOV’s competitive in-house design and production team means they are quick to market and they have the ability to customize anything a player wants, which enabled them to become the official glove of USA Football (football’s governing body, setting the standards for the sport) and the U.S. National Teams.  They have also become the official glove of the NAIA (National Association of Intercollegiate Athletics), X League, the PSFCA Big 33 Football Classic, and the official accessories partner of USA Flag.

 

Adds co-founder, Matt Vege, “As lifelong football players and passionate fans of the game, our goal was to create an innovative brand that stood for something. That’s why we pledge to ‘Commit to Your Fit’ across all demographics of players.”

 

MASSOV Impact

Through MASSOV Impact TM the company is donating a portion of its proceeds to providing funding and equipment to youth athletic programs in underserved communities.

 

What these gloves offer in terms of improved gender and age equity, comfort, durability, and performance in the sport of football is nothing short of MASSOV.

 

MASSOV athletic gloves are available at massovathletics.com, on Amazon, and through direct team sales and athletic organizations.

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Up for it? Try Mercer’s new Ropes Course

The highly anticipated Ropes Course at Mercer County Park is set to open Sept. 10 to limited patrons, and brave members of the Mercer County Park Commission recently volunteered themselves for a trial run of the course.

“I love a good challenge,” said Park Commission Executive Director Aaron T. Watson, who admitted to being on the “and above” side of the age requirement.

“I felt like I was amongst the trees and got a fantastic bird’s eye view of Mercer Lake. Along with our campgrounds and our outdoor exercise equipment, I’m proud to add this additional feature to Mercer County Park.”

The Park Commission has contracted with the Philadelphia Outward Bound School to oversee programming for the inaugural fall season of the ropes course operations. After years of planning, strategizing, and finally building, the ropes challenge course is scheduled to open Sunday, Sept. 10 for patrons 12 and older.

“This active recreation structure is a fun way to bring people together and to challenge themselves,” said County Executive Brian M. Hughes. “I applaud the Park Commission for its forward-thinking leadership and I thank them for taking the test runs on my behalf!”

It was a long way down, but with his helmet on and harness securely attached, project manager Jeremy McDermott said he felt safe and confident.

“The ropes course was really amazing,” McDermott said, on his trial run. “The challenge and height give you an adrenaline rush that makes it exciting, but with the top-notch safety gear and the Outward Bound facilitators, you know you’re in good hands.”

The ropes course contains 12 “challenges” or elements, including the Zigzag, Swinging Logs, and the Postman’s Walk. Each challenge gives the participant the opportunity to use their balance, focus, and teamwork skills.

Outward Bound’s facilitators are there to encourage, inspire, and even hold a hand if needed.

Ropes Course Programing will be offered on a limited number of specific dates beginning Sept.10 and running through mid-November. Please visit www.mercercounty.org/parks for dates of operation.

  • “Adventure 1” includes Cargo Net Climb, Full Adventure Course & Leap of Faith Descent. Approximately two hours in duration. $25 for juniors 12 to 17 and $30 for adults 18 and older. Pre-registration is required. Log onto Community Pass to register for Adventure 1.
  • “Adventure 2” Cargo Net Climb & Zip line Only.
  • $15 Adults and Juniors ages 12 and up. Approximately 45 minutes in duration.
  • $5 if you are adding the zip line to previously purchased Adventure 1.

*Please note for zip line “Adventure 2” there will not be pre-registration for this adventure

If you are interested in zip lining at the Mercer County Ropes Course, you should register on site at the course the day of course operation. Zip lining is first-come, first-served.

All Adventures Essential Eligibility Requirements Mercer County Challenge Course

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WSOP Online returns for players all over the world

WSOP gold bracelets to be won at GGPoker, WSOP.COM & GGPoker.CA

Join Daniel Negreanu in playing for your share of poker history

 

 

DUBLIN & LAS VEGAS — (BUSINESS WIRE) — The World Series of Poker® (WSOP®) – the richest, most prestigious, and longest-running poker series – and GGPoker, the World’s Biggest Poker Room, today announced further details for WSOP Online 2023.

 

Since its launch in 2020, WSOP Online has become the world’s most prestigious online poker tournament series, with each new bracelet winner joining the honor roll of champions that includes the most successful and famous players ever to sit at a poker table.

International players can pursue official WSOP gold bracelets exclusively at GGPoker, Ontario residents can do likewise at GGPoker.CA, while United States residents physically present in Nevada, New Jersey, Michigan, and Pennsylvania have their own slate of tournaments on WSOP.COM. Both GGPoker and WSOP.COM will each offer a total of 33 coveted WSOP gold bracelets during WSOP Online 2023, while GGPoker.CA has a total of eight more WSOP bracelets up for grabs.

 

The tournament series is hosted at GGPoker and GGPoker.CA from Aug. 20, 2023, to Oct. 2, 2023, and WSOP.COM from Sept. 10 to Oct. 17. The WSOP Online 2023 schedule caters to players of all levels, with a wide range of buy-ins and satellites running daily.

 

“With record-smashing events and something for everyone, WSOP Online is quickly realizing its vision to be the premier annual online poker series,” said Senior Vice President and Executive Director of the World Series of Poker, Ty Stewart. “We’re the ‘World’ Series of Poker and backed by GGPoker, WSOP Online is where we can deliver a chance for glory to players across the world who might not otherwise travel to live events. Bling is the thing, and we’ll be looking forward to welcoming new members to poker’s most exclusive club.”

 

Poker players worldwide are invited to join Daniel Negreanu at GGPoker during the upcoming WSOP Online tournament series, as he seeks to add to his haul of six WSOP bracelets. Negreanu intends to take aim at gold in a variety of bracelet events, including #7 $10 Mystery Millions $10M GTD, #10 $1,050 Beat The Pros Bounty NLH and #12 $500 Mini Main Event NLH $2.5M GTD. He will live stream much of his play, allowing viewers to follow his progress and cheer him on, and also plans to sell some of his action via the GGPoker app.

 

“I cannot wait to get into WSOP Online 2023 and play for WSOP gold alongside thousands of other players,” said Daniel Negreanu, GGPoker Global Ambassador. “I’ll be streaming a lot during the series and you’ll also be able to buy some of my action via GGPoker’s legendary integrated staking feature, so why not buckle in and ride along with me this WSOP Online?”

 

Players can also join Negreanu at GGPoker’s Rush & Cash tables for a very special promotion, Rush & Cash Double DNegs. During the days this special event will run, the daily Rush & Cash Leaderboard will be doubled to $60K and all cash drops at Rush & Cash tables at which Negreanu or any other GGTeam ambassador is playing will also be doubled, with cash drops of up to 1,200 big blinds waiting to be won. Further details on Rush & Cash Double DNegs will be unveiled in the near future.

 

WSOP Online 2023’s domestic schedule begins with the $400 Series “Kick-off” No Limit Hold’em event and is highlighted by returning player favorites, including the Colossus, “Lucky Sevens,” “Crazy Eights,” and the $1,000 Online Championship. New events for this year’s series include “PLOssus” and a $1,500 Bounty No-Limit Hold’em 6-Max.

 

The domestic series offers fifteen events of $1,000 or higher, including a $3,200 High Roller Championship and a $5,300 Super High Roller 6-max Freezeout. Players must be physically located within state borders to participate. Special resort rates will be available in Nevada and New Jersey at Caesars Entertainment destinations for players traveling into each state to play. For complete information and schedule, please visit: WSOP.COM or ggpoker.com/tournaments/wsop-online-2023/.

 

 

About the World Series of Poker

Part of Caesars Entertainment’s Caesars Digital operations, the World Series of Poker® is the largest, richest and most prestigious gaming event in the world, having awarded more than $4 billion in prize money and the prestigious gold bracelet, globally recognized as the sport’s top prize. Featuring a comprehensive slate of tournaments in every major poker variation, the WSOP is poker’s longest-running tournament in the world, dating back to 1970. In 2023, the event attracted 214,641 entrants from more than 114 different countries to the Paris Las Vegas and Horseshoe Las Vegas and awarded more than $403 million in prize money. In addition, the WSOP has formed groundbreaking alliances in broadcasting, digital media and corporate sponsorships, while successfully expanding the brand internationally with the advent of WSOP Europe in 2007 and the WSOP Asia-Pacific in 2013 and the WSOP International Circuit Series in 2015. All WSOP events are subject to the then-current and applicable WSOP tournament rules. For more information, please visit www.wsop.com.

 

 

About Caesars Entertainment, Inc.

Caesars Entertainment, Inc. (NASDAQ: CZR) is the largest casino-entertainment Company in the U.S. and one of the world’s most diversified casino-entertainment providers. Since its beginning in Reno, NV, in 1937, Caesars Entertainment, Inc. has grown through development of new resorts, expansions and acquisitions. Caesars Entertainment, Inc.’s resorts operate primarily under the Caesars®, Harrah’s®, Horseshoe®, and Eldorado® brand names. Caesars Entertainment, Inc. offers diversified gaming, entertainment and hospitality amenities, one-of-a-kind destinations, and a full suite of mobile and online gaming and sports betting experiences. All tied to its industry-leading Caesars Rewards loyalty program, the Company focuses on building value with its guests through a unique combination of impeccable service, operational excellence and technology leadership. Caesars is committed to its employees, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework. Know When To Stop Before You Start.® Gambling Problem? Call or text 1-800-GAMBLER. For more information, please visit www.caesars.com/corporate.

 

 

About GGPoker: GGPoker is the World’s Biggest Poker Room, with a global player base. It offers a range of innovative games and features such as the patented Rush & Cash poker, All-In or Fold, Flip & Go, Spin & Gold, Battle Royale, GGCare & GGCheers, integrated staking platform, SnapCam video messaging, PokerCraft, and Smart HUD, all designed to enhance gaming experiences and make poker more fun than ever.

 

In 2020, GGPoker hosted the world record-breaking WSOP Online main event. In 2021, GGPoker won PokerListing’s ‘Best Poker Software Overall’ award. In 2022, GGPoker became the world’s largest online poker room and was awarded the Online Poker Operator of the Year Award at the SiGMA Americas Gaming Awards. In 2023, GGPoker sent more than 750 players to the live WSOP 2023 Main Event and will support WSOP Paradise at the Atlantis Paradise Island in the Bahamas.

 

Find out more about GGPoker at GGPoker.com and on Facebook and Twitter.

Contacts

Media Contacts:

Brad Harwood

bharwood@caesars.com

Paul Burke

press@ggpoker.com

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Fitness that’s fun: Groundbreaking cert program develops coaches who help kids thrive

LOS ANGELES, Calif. — Lionheart Fitness Kids has been transforming children’s lives since 2008, helping them develop confidence and fostering positive, healthy habits through its acclaimed sports programs designed for kids ages 2-5.

 

Now, the company is offering a nationwide opportunity for adults from diverse backgrounds to turn their passion for sports and their desire to make a difference in children’s lives into a lucrative career with the Lionheart Coach Certification program. In just five simple steps, aspiring coaches can embark on a journey that combines their love for sports with the chance to positively impact young minds.

 

“Our Lionheart Fitness Kids certification program equips you with the skills and knowledge to become an exceptional coach, teaching the fundamentals of sports to young children,” said Lionheart CEO John Skoryna.

 

“With our convenient online training, you can quickly start earning as a coach and make a real difference.”

 

What sets Lionheart’s certification program apart is its commitment to providing more than just training — the company offers a comprehensive business platform to help coaches run their entire coaching enterprise.

 

Once coaches become certified, Lionheart provides them with an online platform that includes:

  • A public profile visible to parents and preschools actively seeking coaches
  • A secure payment processing system
  • A class management system for effortless scheduling, rosters, and direct client communication
  • A mobile app featuring weekly sport-specific curriculums
  • A step-by-step sales process to help coaches build their businesses
  • Ongoing community support through regular updates

 

Under this groundbreaking business model, Lionheart’s Certified Coaches not only receive the most rigorous training and vetting in the field of children’s fitness coaching in the U.S., but they also enjoy some of the highest earning potential, Skoryna proudly revealed.

 

“When you earn, the money goes directly into your bank account — we take zero royalties,” Skoryna emphasized.

 

“Our mission is to empower hundreds of thousands of coaches worldwide to build sustainable livelihoods, fostering the rise of the next generation of fitness leaders.”

 

Lionheart encourages trainers, teachers, coaches and fitness professionals to join them on this remarkable journey and become a Lionheart Certified Coach today. Have a look at what Lionheart Fitness Kids Certified Coaches have to say about this dynamic and game changing program: https://vimeo.com/763832676.

 

“Lionheart firmly believes in the power of creative play to foster confidence and instill positive habits in children,” Skoryna added.

 

“Our certified coaches utilize innovative approaches, ensuring that each child’s unique potential is unlocked. By blending the elements of physical activity, teamwork and imagination, Lionheart coaches cultivate an environment where young minds thrive.”

 

For more information on the coach certification program, please visit https://www.lionheartcoachlife.com/, or to view Lionheart’s virtual program:  http://www.lionheartfitnessadventures.com

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Mercer Great Western Bikeway plans new projects at recent PIC meeting

Mercer County planned a Public Information Center (PIC) to provide local residents and businesses in Hopewell, with information on the Mercer County Great Western Bikeway (GWB) project for June 27.

The project comes under the Regional Transportation Alternatives Program TAP-R-2017-Mercer County Great Western Bikeway, and traverses Hopewell Township, Pennington, Lawrence and Ewing.

The purpose of the meeting was to provide an opportunity for input on the project (as a follow up to a Virtual PIC held on March 9, 2022). The PIC was planned for in person at Hopewell Township Municipal Building Auditorium, 201 Washington Crossing-Pennington Road in Titusville, NJ Tues., June 27, 2023 from 6 to 8 p.m.  Attendants had an opportunity to review exhibits, ask questions, and discuss any concerns with County representatives and their consultant. Property owners with rental units are advised that tenants were also invited and encouraged to participate. For those unable to participate or want to provide comments after the meeting, they can visit the County’s website  for information about the project and provide comments by July 11, 2023.

The Great Western Bikeway (GWB) will be the first new link in a planned network of dedicated bicycle facilities throughout Mercer County. The primary route, Segment 1, will provide a continuous 10-mile bicycle route running east-west, predominantly along County Route (CR) 546 within Hopewell Township, Pennington Borough, and Lawrence Township and link between two branches of the D&R Canal State Park Trail: at Washington Crossing State Park to the west and Bakers Basin Road to the east. Two secondary routes will link Ewing Township to the south (Segment 2, CR 611) and Pennington Borough’s downtown district to the north (Segment 3, CR 640). Design and Construction costs are funded by federal funds administered through NJDOT Local Aid Transportation Alternatives Program (TAP).

Proposed project limits and improvements

• On-road bicycle lanes for a majority of the 14-mile route.

• In several locations where exclusive bicycle lanes cannot be provided, the bicycle facility will continue with either shared lanes or an off-road shared-use path.

• High visibility crossings with Rapid Rectangular Flashing Beacons (RRFBs).

Cultural resources

Federal and State regulations pertaining to the protection of cultural resources, referred to as the Section 106 and the NJ Register of Historic Places Act processes, require Mercer County and NJDOT to consider the effect of proposed projects upon cultural resources listed on, or eligible for listing on, the NJ and National Registers of Historic Places. These processes require coordination between the NJDOT and the NJ Historic Preservation Office, along with other appropriate consulting and interested parties. The project is located within 3 historic districts – Washington Crossing State Park Historic District, Lawrence Township Historic District, and Bound Book (Reading) Railroad Historic District – and there are several other cultural resource sites along the corridor. An assessment of project effects will be provided for all historic districts and any other eligible resources that are identified within the project area.

Anticipated project schedule

Design Phase Completed: Summer 2024; Construction Start: Fall 2024

For further information, please contact: Matthew Zochowski, PP/AICP, Senior Planner Mercer County • Department of Planning 640 South Broad Street P.O. Box 8068 Trenton, NJ 08650 P: 609-989-6985 E: mzochowski@mercercounty.orghttps://www.mercercounty.org/home/showdocument?id=22941

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Art & Life Business Lifestyle Sports & Gaming

Forbes ‘promising young exec’ traded boardroom for sailboat; now shares secrets to finding balance

DENVER, Colo. ― In his enlightening new book, Surf the Seesaw: Unconventional Essays on Balance, Beauty, and Meaning in Life, business leader, tech founder and adventurer Scott Davis shares engaging stories from his existence off the beaten path. Each one reveals powerful truths about human nature, relationships, decision-making, parenting and the ever-pondered topic: the meaning of life.

 

“I would say that I wrote the book with my children and grandchildren in mind,” Davis said in a recent interview.

 

“With the idea of sharing a few handfuls of key concepts that when properly understood can transform a human lifetime into something spectacular — something with so many positive consequences that the universe’s norm of entropy will have a hard time erasing the evidence of the person’s existence.”

 

When he was 30, Forbes called him one of the country’s most promising young corporate executives, but Davis stepped off the career treadmill to spend years exploring the world. His adventures led him to remote shores in the South Pacific, the Atlantic and the Caribbean, where he faced many challenges, met many interesting people and saw many different models of meaningful living.

 

Inspired by his life and adventures, Surf the Seesaw is a collection of 30 thoughtful essays contemplating key concepts that drive the world — the common theme being active balance — including:

 

– Human nature and, in particular, common misconceptions about how the brain works

– Relationships and how to cultivate healthy ones without losing oneself in the process

– Decision-making and a few bad assumptions at the root of many regrettable choices

– Positive parenting to raise amazing kids

– The meaning of life and, specifically, how to create meaning in a universe dominated by chaos

 

Each thought-provoking essay concludes with an invitation to put core concepts into action, so readers can work toward more effective behaviors. For anyone searching for lasting satisfaction and meaning in life, Surf the Seesaw offers the essential toolkit needed to create balance, accountability and greater happiness.

 

 

Tripti Kandari of Foreword Reviews had this to say: “Featuring inspiring personal stories, Surf the Seesaw is an informative self-help work filled with recommendations for attaining personal balance in the face of perennial challenges.”

 

About the Author

Scott Davis’ adult life has followed an explorer’s wandering path: corporate leader, tech entrepreneur, adventurer, inventor and essayist.

 

 

Today, Davis spends much of his time writing and speaking on how to create a meaningful life, guiding friends and family on adventures, teaching boatbuilding, and occasionally making something interesting in his workshop.

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Business Culture Entertainment News Lifestyle Sports & Gaming

When owners win big, fans lose out–the relentless optimization of sports businesses

Much has been celebrated about the analytics evolution and ‘Moneyball’ era of professional sports, yet journalist Bruce Schoenfeld argues the relentless optimization of franchises as businesses run the risk of undermining the special relationship between a team and its supporters.

 

In a compelling essay for The Atlantic, Schoenfeld notes that these new transactional relationships in the spectacle of pro sports have turned fans into unknowing participants (without financial gain) in owners’ franchises disguised as mutual funds.

 

An insightful examination of the world of analytics and sports business found in Moneyball and Soccernomics, GAME OF EDGES: The Analytics Revolution and the Future of Professional Sports by Bruce Schoenfeld delves into the optimization of professional sports, and shows how a new generation of tech-savvy franchise owners is reshaping every aspect of professional sports—in ways both appealing and alarming.

 

Innovation, data analysis, and technology have driven a tectonic shift in the sports business. Franchises that were once expensive hobbies for their owners have now grown into enormous businesses, operating at the creative nexus of entertainment, digital content, real estate, retail, and hospitality.

 

In Game of Edges, Bruce Schoenfeld delivers a high-stakes, character-driven narrative of how the analytics revolution has essentially professionalized business sports—from player selection and in-game strategy to ubiquitous gambling, ever-shifting rule changes, and much more.

 

Drawing on extensive interviews with franchise owners, general managers, executives, and players, Schoenfeld introduces dynamic leaders who are radically reimagining the operations of these decades-old teams—and producing mind-boggling valuations. Yet Schoenfeld also argues that this relentless pursuit of brand value threatens the basic appeal of the games themselves. Game of Edges explores a world where winning the game is only the beginning.