A groundbreaking guide to modern leadership from one of the world’s leading executive coaches
Packed with practical strategies, real-world case studies, and powerful insights, Transformational Leadership: Inspire the Excellence Within delivers a fresh and urgent approach to leading in high-pressure, fast-changing environments.
Duygu Alptekin Gürsu draws on her decades of experience coaching global executives and elite teams to tackle the toughest leadership challenges head-on—from disengaged employees and team silos to the overwhelm of constant uncertainty.
This book is about authenticity, resilience, and leading with purpose. It empowers readers to coach themselves using principles from positive organizational psychology and a range of proven leadership models, theories, and tools. Through inspirational client stories—including that of a C-level executive’s journey from transactional to transformational leadership—Gürsu brings to life the power of intentional growth and inner alignment.
With clarity and candor, she guides readers to break free from reactive habits and lead with grounded confidence, emotional intelligence, and visionary purpose. “Leadership isn’t about having all the answers,” says Gürsu. “It’s about asking the right questions—of yourself and your team—and having the courage to act from a place of authenticity.”
More than just theory, this is a practical, real-world guide to unlocking excellence in yourself and others. Gürsu shows how to build trust, fuel motivation, and create lasting cultural impact—whether you’re navigating a high-stakes boardroom, leading across continents, or managing a small but mighty team.
“You don’t have to be perfect to be powerful,” Gürsu reminds readers. “But you do have to be present, intentional, and willing to grow.”
With Transformational Leadership in hand, leaders at every level will feel equipped, energized, and ready to meet the moment—with resilience, purpose, and a renewed sense of authenticity.
About the Author
Duygu Alptekin Gürsu is an internationally acclaimed, award-winning leadership and team coach and keynote speaker who brings a wealth of experience from her exceptional 29-year career as a woman business leader and executive coach. She holds the esteemed Master Certified Coach (MCC) credential and is among the first to earn the Advanced Certified Team Coach (ACTC) designation from the International Coach Federation. Duygu is dedicated to unlocking the full potential of top and mid-level executives, high-potential individuals and executive management teams in global corporations.
She has coached executives in over 50 countries, with blue-chip clients that include Nestle, Loreal, Johnson & Johnson, Mayo Clinic, Microsoft, Roche, Workday, Service Now, Equinix, Philips, Pfizer, Novartis, Unilever, Coca-Cola, GlaxoSmithKline, Vodafone and Volvo.
She is also the author of Empowering Women on the Way to the Top: A Comprehensive Guide for Advancing Women’s Leadership
For more information, visit www.duygualptekin.com, or connect with the author on LinkedIn (linkedin.com/in/duygualptekingursu) or Instagram and YouTube (@duygualptekingursu).
